How did I come across One Golden Thread? A quick glimpse: it involved sitting practically at the same table as Founder Jeff Scult at Dudley Market, a popular Venice Beach eatery, sharing “Golden hour vibes” and discovering a mutual life quest for the perfect burger.
This shared love affair—punctuated by that “reverential three-finger perfect last bite” (an observation and quote from Scult)—led to “following the thread” to Salt & Straw ice cream, then popping into his effortlessly cool One Golden Thread storefront on Venice’s hip Abbot Kinney throughway.
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Highly impressed, I returned to the shop a few mornings later, sipping Symphony tea graciously poured by Scult himself. “Amidst the clothing?” you might wonder. Not quite. This distinctive e-commerce brand offers far more than apparel—an ethos brought to life through its immersive retail space. Beyond the curated racks lies a high-vibe tea bar and Kyoto-inspired meditation garden—equal parts Balinese teahouse and New York speakeasy, mirroring Scult’s global travels.
Read on to hear Scult’s story about the no-plan plan of creating One Golden Thread—and discover why his eco-cozy lovestyle brand is beloved by travelers around the world, designed to mirror your mind and body, so you feel golden wherever your journey takes you.
From Self-Doubt to Self-Design
“Before embarking on this journey, I would’ve never done it out of the fear of ridicule,” Jeff tells me. “But not from you to me—from me to myself.”
At 51, after decades in branding, Jeff Scult took a sabbatical that sparked a deeper calling. He began tying golden threads on wrists, sharing a message: the gold inside us connects us all. Inspired, he set out to create the world’s most intentional tee—earth-ethical, somatically soft, and woven with a literal golden thread. His fabric search led him to Austria, where he discovered one of the world’s most benevolent fibers.
After his mother passed in 2020, he launched the VersaWrap in her honor. For each sold, one was donated, and a tree was planted. Forbes took notice. Sales soared from a few thousand to $1.5 M. “People weren’t just buying clothes,” he says. “They were stepping into something deeper.”
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The Material Matters
One Golden Thread’s TreeSilk™ garments are made from Lenzing-certified Beech trees native to Central Europe. The fabric is processed in a tree-planting facility personally vetted by Scult, impressed by its 85% renewable energy use and complete water reclamation.
“We guarantee no old-growth forest is touched. It’s only regenerative beech trees — in the same ethical family as bamboo and eucalyptus,” he explains. “It’s all about benevolence.”
Clothing for the Conscious Traveler
In a world of capsule wardrobes and carry-on packing lists, One Golden Thread offers a soulful alternative: elevated basics designed to feel like home wherever you roam. Jeff’s designs—soft, soulful, and endlessly adaptable—are made to be layered, lived in, and loved. From the unisex "duster" to wrap-like scarves, the pieces are ideal for the jet-setter who favors intentional design over fleeting trends.
“It’s not about mass-producing. It’s craft-producing,” Jeff explains. “Even ‘slow fashion’ doesn’t quite fit. I call it grace fashion. You can hug in these clothes. You can move, drop, rise, dress them up, dress them down. They’re not just clothing—they’re a feeling, a frequency.”
As for what’s next? “We’ll continue to create and curate what it means to live a love style,” he says. “It’s a whole mythos, ethos, and ecos.”
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A Golden Thread Tied Around the Wrist
At the core of the brand is more than fabric or fashion. It’s a mindset. A ceremonial golden thread tied around each shopper’s wrist—a talisman of intention, hope, and regenerative living.
“I originally trademarked One Global Thread,” Jeff laughed. “But then I realized—I was tying these golden threads on people’s wrists as I traveled. And it just clicked.”
“It started with people tying golden threads and tagging me. Now, they’re stopping strangers to say, ‘One Golden Thread!’ It’s the opposite of two women in the same dress—there’s no competition. It’s connection.”
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The Wrap, the Number, and the Magic
Jeff’s Nature Wrap was born from his seven months living in a sarong during travels through Southeast Asia in ’97. He envisioned a softer, longer, and more versatile version—something you could wear as a dress, lay over a king-sized bed, or wrap yourself in on a plane. He dubbed it, fittingly, a “saright.”
The wrap’s magic lies in its 108 uses—a number that kept appearing throughout Jeff’s life. “There are 108 pressure points in the body, 108 stitches in a baseball, 108 sacred sites,” he explains. “It’s divine math, universal balance, and what One Golden Thread is weaving—interconnection.”
To Jeff, 108 symbolizes infinite possibility (8), unity and wholeness (0), and the self (1). “If you want unity, if you want infinity, you have to start with the one—you.”
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Final Thoughts
Since that first meeting in Venice, I haven’t taken off the golden thread Jeff tied around my wrist. For some, it might feel too spiritual. But for me? It’s a reminder to stay open—to nature, to kindness, to the journey ahead.
“One Golden Thread isn’t just about clothing. It’s about dissolving the illusion of separation. It’s about self-enrollment into a global, mission-driven community. We’re all golden threads—woven together.”
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