Spain’s Balearic Islands—Mallorca, Menorca, Ibiza, and Formentera—have long captivated travelers with their Mediterranean charm. The Brits have always had a soft spot for Mallorca (even Ringo Starr gave it a nod in The No-No Song), while Americans helped turn Ibiza into a party capital, thanks in part to Mike Posner’s I Took a Pill in Ibiza. Each island has had its moment in the sun.
This summer, though, Mallorca is stealing the spotlight. Everyone and their mother seems to have touched down on the island. HAP Editor Britney Eschelman recently explored the island herself, crisscrossing its coastlines and cobblestoned towns in search of both well-known stops and under-the-radar gems. Below, find her curated guide to Mallorca’s must-visit destinations, each paired with a boutique hotel stay that’s worth the trip alone.
Deià
This coastal village perched atop the Serra de Tramuntana Mountains is an absolute must-visit when you’re in Mallorca. It’s gained traction thanks to its picturesque Mediterranean Sea views—especially from the ultra-private La Residencia, A Belmond Hotel (cough, cough… Dua Lipa stayed here, and no, I can’t stop saying that). And then there’s Hotel Corazón, a design haven that feels like the kind of place only the cool kids know about. The town’s winding, stroll-worthy paths lead to pottery workshops like De Haan Gallery Studio and chic boutiques such as Datura Studio Isla and Obsolete Mallorca. For a sun-soaked afternoon, head down to Cala Deià for a beach day (warning: jellyfish are common), and grab lunch at the iconic waterfront Ca’s Patró March.
Fornalutx
Truly a diamond in the rough, Fornalutx feels like a medieval village frozen in time since the Catalan Conquest of the 13th century. Nestled in the mountains above Sóller, it’s near the ancient settlement of Binibassí, which still quietly stands. The essence of slow travel lives here, with tiny boutique stays like Fornalutx Petit Hotel, and family-run cafés that shift from daytime coffee spots to evening wine bars—like Corel·la Café. For dinner, head to Grøenk Bistro for Mediterranean bites. On Friday nights, the whole town gathers for a dance party in Plaça d’Espanya—yes, really—and the reason? Simply because it’s Friday. What a concept we should all embrace.
Alcúdia, Cala Sant Vicenç, and Pollença
On Mallorca’s northeastern coast, a trio of towns nails the island’s magic formula: local charm, turquoise waters, and under-the-radar cool. Start in Cala Sant Vicenç, where Cala Molins and Cala Clara are ideal for beach chair lounging, and rocky Cala Carbó feels blissfully untouched (bathing suit optional, if you’re catching my drift). Inland, Pollença offers cobbled streets, galleries, and a 365-step climb to golden-hour views. Alcúdia enchants with its walled old town, weekly market, and 100 BCE Roman ruins at Pollentia. And the ideal basecamp? Son Sabater by Zafiro: a renovated 15th-century agroturismo tucked in the locals-only town of Sa Pobla, perfectly positioned to hit each spot while soaking in the slower side of the island.
Betlem
Platja de Betlem is something straight out of a cinematic dream. With sweeping views over Badia d’Alcúdia bay on one side and the Serra de Llevant mountains within Península de Llevant Natural Park on the other, it feels like a true locals-only spot. But if you're looking for classic surf-and-sand, this isn’t that kind of beach. The alcove is lined with leafy, bark-like ground cover that’s fluffy underfoot—though it can leave a bit of a mess behind. This tucked-away corner of Mallorca also offers a more budget-friendly option if you’re seeking a genuine reset. After your morning ocean swim, pop over to Restaurante Casablanca for a hearty Mediterranean meal. Then, check into Juz de Yartan Art Hotel, about a 20-minute drive inland, nestled in the heart of Artà’s historic village.
Palma
While venturing out to the quieter corners of the island is highly encouraged, staying in Old Town at Concepció by Nobis—a Member of Design Hotels—delivers on all fronts. This sleek, 31-room oasis blends Scandinavian minimalism with Mediterranean warmth; from its sun-soaked terrace and inviting pool to the expansive lounge area, it’s an interior-lover's dream. History buffs should book a tour of La Seu, Palma’s iconic Gothic cathedral, and shopaholics won’t be disappointed browsing the chic storefronts along Paseo del Borne. For sun and sand, reserve an upscale lunch and beach chairs at Anssia one afternoon, and plan a boat day in Palma Bay the next—sailing the coastline, dropping anchor, and diving into the salty Mediterranean waters (my favorite form of therapy).
Ses Salines & Santanyí
In Mallorca’s southeast, the neighboring villages of Santanyí and Ses Salines balance sleepy charm with access to some of the island’s most stunning coves. Cala Santanyí is a local gem—less crowded, with sandy shores, turquoise water, and rocky ledges perfect for cliff jumping. Nearby, Cala Llombards offers equally inviting waters. Base yourself at Can Ferrereta in Ses Salines, a restored 17th-century mansion with art-filled interiors and slow-living vibes. Between beach days, explore the historic salt flats, browse small boutiques, and linger over fresh seafood at Casa Manolo before catching golden hour at Es Trenc’s Caribbean-worthy shoreline. (Pro-tip: renting a car is key here for hopping between beaches with ease.)
Calvía
A stone’s throw from Palma yet feeling worlds away, Calvía is at the southwest end of the island, effortlessly blending late-night culture with relaxed, sun-soaked days. This coastal enclave is home to chic boutiques, buzzy eateries, and a lively promenade that attracts both locals and discerning travelers. Beach lovers should set their sights on Playa del Mago, Playa de Portals Vells, and Cala Fornells, with idyllic turquoise coves inviting for all-day swimming and sunning. I stayed at the Kimpton Aysla Mallorca, a 79-key modern luxury retreat tucked slightly inland, offering quiet sophistication and indulgent relaxation. Dining at the on-site Saba Restaurant & Bar, where Asian techniques meet Mediterranean ingredients for an unforgettable culinary mash-up, is a must, along with booking a spa treatment at its design-savvy Maison Codage Spa.